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Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.

By: Material type: TextTextLanguage: English Publication details: Boston : Pearson, c2013.Edition: 4th edDescription: 590 pISBN:
  • 9780132664257 (hbk.)
Subject(s): DDC classification:
  • 658.827 KEL
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Item type Current library Collection Call number Status Date due Barcode
Books Books RIM Library, Bhutan General Section Non-fiction 658.827 KEL (Browse shelf(Opens below)) Available 25545

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