000 00941cam a22002414a 4500
005 20160711113722.0
008 050907s2006 enka b 001 0 eng
020 _a1403992797 (cloth)
020 _a9781403992796 (cloth)
041 _aeng
082 0 0 _a658.827095
_bROL
100 1 _aRoll, Martin,
_9415
245 1 0 _aAsian brand strategy :
_bhow Asia builds strong brands /
_cMartin Roll.
260 _aBasingstoke [England] ;
_aNew York :
_bPalgrave Macmillan,
_c2006.
300 _axviii, 254 p. :
650 0 _aBrand name products
_xManagement.
_9416
650 0 _aBrand name products
_xMarketing.
_9417
856 4 2 _uhttp://www.loc.gov/catdir/enhancements/fy0629/2005044658-b.html
856 4 2 _uhttp://www.loc.gov/catdir/enhancements/fy0629/2005044658-d.html
856 4 1 _uhttp://www.loc.gov/catdir/enhancements/fy0629/2005044658-t.html
856 4 1 _uhttp://www.loc.gov/catdir/enhancements/fy0662/2005044658-s.html
942 _cBK
999 _c31712
_d31712