000 00368nam a2200145Ia 4500
008 150522s1995||||xx |||||||||||||| ||und||
020 _a7.5062e+008
082 _a658.8
_bYES
100 _aYeshin, Tony
245 _aMarketing communication strategy
_cYeshin, Tony
250 _a-
260 _aOxford
_b Butterworth Heinemann
_c1995
300 _a210 p .
942 _cC
999 _c30481
_d30481