000 00391nam a2200145Ia 4500
008 150518s1998||||xx |||||||||||||| ||und||
020 _a256261253
082 _a658.8'02
_bCRA
100 _aCravens, David W.
245 _aStrategic marketing management cases
_cCravens, David W.
250 _a6th ed.
260 _aBoston
_b Irwin/McGraw-Hill
_c1998
300 _axvi, 624 p.
942 _cBK
999 _c20411
_d20411