000 00465nam a2200169Ia 4500
008 150518s1999||||xx |||||||||||||| ||und||
020 _a076191000X
082 _a658.8
_bBEA
100 _aBearden, William O.
245 _aHandbook of marketing scales
_cBearden, William O.
250 _a2nd ed.
260 _aThousand Oaks
_b Sage Publications
_c1999
300 _axiv, 537 p.
500 _aOrdered Price: ; Discount:
923 _n163
_d26/9/00
942 _cBK
999 _c19324
_d19324