000			00366nam a2200145Ia 4500
008			150518s1987||||xx |||||||||||||| ||und||
020			_a-
082			_a658.8 _bMCC
100			_aMcCarthy, E. Jerome
245			_aBasic marketing _cMcCarthy, E. Jerome
250			_a9th ed.
260			_aNew Delhi _b Richard D Irwin _c1987
300			_axviii, 749 p.
942			_cBK
999			_c17376 _d17376