TY  - BOOK
AU  - Charlesworth,Alan
TI  - Digital marketing: a practical approach 
SN  - 9780415834827 (hardback)
U1  - 658.872 
KW  - Internet marketing
N1  - Revised edition of: Internet marketing : a practical approach, published in 2009 by Butterworth-Heinemann; The online environment -- Getting started online -- Website development -- The B2C online presence -- The B2B online presence -- Search engine optimization -- Online advertising -- Permission marketing -- Social media marketing -- Epilogue
ER  -