Developing brands with qualitative market research (Record no. 22101)

MARC details
000 -LEADER
fixed length control field 00401nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150518s2002||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 761972722
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number CHA
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Chandler, Jon and Owen, Mike
245 ## - TITLE STATEMENT
Title Developing brands with qualitative market research
Statement of responsibility, etc Chandler, Jon and Owen, Mike
250 ## - EDITION STATEMENT
Edition statement -
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication London
Name of publisher Sage
Year of publication 2002
300 ## - PHYSICAL DESCRIPTION
Number of Pages 140 P.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Lost status Damaged status Home library Current library Shelving location Date acquired Full call number Accession Number Koha item type
    RIM Library, Bhutan RIM Library, Bhutan General Section   658.827 CHA 18367 Books