Strategic marketing management cases (Record no. 20412)

MARC details
000 -LEADER
fixed length control field 00391nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150518s1998||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 256261253
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8'02
Item number CRA
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Cravens, David W.
245 ## - TITLE STATEMENT
Title Strategic marketing management cases
Statement of responsibility, etc Cravens, David W.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Boston
Name of publisher Irwin/McGraw-Hill
Year of publication 1998
300 ## - PHYSICAL DESCRIPTION
Number of Pages xvi, 624 p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Lost status Damaged status Home library Current library Shelving location Date acquired Full call number Accession Number Koha item type
    RIM Library, Bhutan RIM Library, Bhutan General Section   658.8'02 CRA 14513 Books